Globacom has reaffirmed its enduring commitment to Nigeria’s cultural heritage as the official sponsor of the 2026 Ofala Festival in Onitsha, Anambra State.
The telecommunications company’s partnership with the historic festival has now spanned more than 15 years, underscoring its sustained support for traditions that preserve identity, unite communities and enrich Nigeria’s social and cultural landscape.
This year’s edition is particularly significant, as it marks the 25th Ofala of the reign of the Obi of Onitsha, His Majesty, Igwe Nnaemeka Alfred Achebe. The festival is themed “Igba Mbo, Iga N’Iru – Strive and Advance: From Resilience to Progress.”
According to Globacom, the theme captures the spirit of Ndi Onicha - a people defined by resilience, enterprise, adaptability and a strong determination to move forward. The company said its continued association with Ofala reflects its belief that cultural heritage and national development reinforce each other.
Globacom noted that supporting the festival goes beyond sponsorship; it represents an investment in the preservation of Nigeria’s traditions and in the communities that keep them alive. The company added that its involvement aligns with its broader commitment to innovation, connectivity and digital inclusion.
The 2026 Ofala Festival is expected to bring together traditional rulers, indigenes, cultural enthusiasts and visitors for a vibrant celebration of Onitsha’s royal heritage, communal values and shared aspirations.
“For Globacom, Ofala is more than an annual cultural celebration. It is a living expression of identity, continuity and collective aspiration. Our sustained partnership reflects our belief that preserving heritage and advancing society are not competing imperatives, but mutually reinforcing pillars of a progressive nation,” the Company stated.
The telecommunications giant added that the partnership also aligns with its “Never Settle for Less” philosophy, which encourages Nigerians to honour their foundations while continually pursuing greater possibilities. “Never Settle for Less is a philosophy of progress: to respect the foundations upon which we stand, while seeking to broaden possibilities, deepen impact and move the nation forward. We are proud to support a cultural institution that honours its roots while engaging the future,” Globacom said.
Over the years, Ofala has evolved from a sacred royal rite of renewal into a major platform for cultural affirmation, community engagement and social development. The 2026 programme features the Obi’s sacred period of seclusion and ceremonial emergence, the Medical, Health and Wellbeing Community Outreach, the international Oreze Art Exhibition, the Youth Carnival, and the grand finale of Iru Ofala and Azu Ofala.
For Globacom, supporting Ofala therefore goes beyond conventional sponsorship to represent corporate citizenship and cultural stewardship - an investment in preserving the memory, meaning and continuity of a people.
The Company noted that the festival’s ability to draw strength from its ancestral foundations while embracing the future mirrors its own commitment to innovation, connectivity and digital inclusion.
As the people of Onitsha gather to celebrate another chapter in the history of the revered institution, Globacom remains proud to stand alongside them in honouring a heritage that continues to inspire generations.
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